The mantra from Mobile Service Providers is "We don't want to become dumb bit pipes".
We all know the issues: 'Over the top' services; Network Neutrality; Unlimited data plans; Support for all their legacy radio interfaces / protocols; And nearly flat ARPU. To make matters worse, MSPs are heavily leveraged.
It used to so easy to watch ARPU climb based on basic stuff, ring tones, wall paper, and SMS. It's tough when they take away your punchbowl.
Instead of being Dumb bit pipes, become Smart bit pipes.
Firstly, the MSPs already are Smart bit pipe providers. The Core Network and Base Stations are doing much more than passing bits. They're handling hand-offs, authentication, security, location, billing, management, and much more.
Really the challenge is how to become Smarter bit pipes. At first this looks tough. Mobile Service Providers have to support legacy phones, networks, services, etc. These are built with old CPUs, meaning uni-core, hot systems that don't take advantage of the multi-core, multi-threading in CPUs and software that is now available. The Radio Access Networks, Base Stations and Backhaul consume the bulk of the CAPEX. This leaves little CAPEX for massive upgrades of Core Networking.
One smart think can be done right now. Install Internet Offload. These systems bypass the expensive old uni-core Core Network and take Internet Packets directly to the Internet. Internet Offload systems are built with new multi-core, mulit-threaded HW and SW with massively higher throughput per $$, per watt, per cubic inch. Some Internet Offload products support Deep Packet Inspection can be used to enforce policies and prevent abuse.
Internet Offload can save CAPEX now, by avoiding upgrades on expensive legacy Core Networks; and can be used with "4G" as these deployments roll out.
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